Digital Design USF

Digital Marketing

CLIENT
University of South Florida - Undergraduate Studies
project type
Digital Marketing
project year
2022

Project Details

This project encompassed a variety of creative deliverables designed to support communication efforts across print and digital platforms. By collaborating with faculty and staff, I translated key information into accessible, visually appealing designs that enhanced clarity and engagement.

Key Contributions:

  • Conference Paper: Designed and formatted research papers in Adobe InDesign, presenting complex academic information with professional clarity.
  • Symposium Booklet: Created a comprehensive booklet consolidating research details, ensuring cohesive design while meeting academic standards.
  • Stickers & Sticker Sheets: Developed branded sticker designs in Adobe Illustrator to promote USF programs such as Tutoring and Undergraduate Research.
  • Website Banners: Designed reusable digital banner templates using Photoshop and Canva, providing the team with flexible assets for ongoing campaigns.
  • Flyers: Produced visually consistent flyers for initiatives like academic advocacy and student resources, ensuring alignment with USF’s official style.
  • Game Day Flyers: Designed promotional flyers offering employees free tickets to USF athletic events, combining brand identity with excitement and energy.

Project Images

  • Conference paper design & layout
  • Symposium booklet spreads
  • Sticker sheet designs
  • Website banners
  • Flyers & campaign collateral
  • Game Day promotional flyers

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